Quick & Easy List Monetization Strategies
Here are a few fast and furious ways to monetize your lists.
Membership/Continuity Websites
Membership sites will never go out of fashion. People love receiving fresh content automatically every month without having to think about renewing their purchase or manually paying for access.
From a website ownerâs perspective, it simply simplifies the process of keeping customers active within a funnel, while giving them the reassurance of a stable monthly income they can count on.
You can also choose to host your download pages and files on your own hosting account, or simplify the process by allowing InDigitalWorks Bitreveal to do all of that for you.
Regardless of what software or platform you use to create your membership site, youâll want to tie it in with your existing email campaigns. For example, you could offer a subscription model that takes place entirely via email that gives your subscribers access to premium content.
You could also set up your membership site so that whenever a subscriber joins they are given access to a private Facebook group, or can view videos that are otherwise unlisted on YouTube. Thereâs no shortage of ways to incorporate a paid-access model into your email marketing campaign.
Membership sites also donât have to cost a lot of money. You could simply start out with a lower-end price point just to move subscribers into your funnel so you can begin to qualify leads and segment your lists for better engagement.
Even subscription sites that charge as little as $10 a month are great tools for weeding out tire-kickers and converting readers into buyers.
Think about how you could create a subscription website into your email campaigns and maximize your income quickly.
Tip: Offer subscribers will early-bird access at a lower rate. This is a great way to jumpstart your membership site by offering people with a heavily discounted price for the first few months, or grandfather them in by letting them continue paying a lower fee as long as they keep their account active.
Email Based Coaching
Coaching and consulting is big business and more and more email marketers are getting into the game by charging for either personal or group training.
If you have an engaged email list, you could easily maximize your income by setting up a short-term coaching program that provides in-depth training on a certain topic.
Your coaching program could be designed to be completed over Skype, through email, via a private Facebook group, or you could set up a fully loaded training program via a site like Teachable.com in order to streamline your business and grow your audience outside of your email campaigns.
Training programs are also a great way to position yourself as an authority in your market and to increase brand awareness. They also serve as great testing grounds for future product launches as youâll gain valuable feedback from students who move through the course.
There are many different training platforms you could use, including:
Email Based Service
You could easily set up a series of paid-access emails that go out every day, or every week. Only those who pay for access will receive this content. Just make sure that you mark your campaigns as private from within your mailing list account as by default some providers will make your email broadcasts available to the public, or anyone who shares the link.
Facebook Group
Weâve talked about Facebook groups already, but itâs worth mentioning again. Facebook groups are easy to set up and manage. You can add additional administrators or moderators who can help keep on top of posts, comments and remove any spam.
However, there is a major downside to using Facebook groups – you arenât in full control of your community. Should Facebook limit your account or put you in whatâs called âFacebook jailâ, you could find yourself locked out of your own group.
The best way around this is to run your coaching program from your own website, but offer access to a private Facebook group as a bonus to those who subscribe.
Webinars
Webinars are great ways of introducing your brand to new prospects. You could easily set up a series of Webinars as part of your coaching program, or run them independently if youâre looking to gain new email subscribers.
Just make sure you email the registration link to existing contacts as well as a reminder link on the day your webinar is set to take place.
Affiliate Marketing
Obviously, affiliate marketing is one of the most common methods of monetizing your email list. Itâs a great replacement for those who donât have a product of their own, but even if you do, itâs a fantastic way to maximize your income during the times where youâre working on developing new products that arenât market ready.
Just match quality products with your audience and earn a commission!
Final Words
Turning your list into a money-making machine takes careful planning, but itâs one of the easiest ways to jumpstart your business, build a memorable brand and maximize your online income with very little start-up costs.
The key is to work towards constantly expanding your outreach, drive targeted traffic to your landing page, provide an irresistible, exclusive incentive that will convert that traffic into leads and work towards building your back-end system so that fresh content is being pumped out to your list every single week.
Then, monetize your list with affiliate-based offers as you learn more about your target market and generate valuable feedback that will help shape the outline of your own products or services.
Even if you never create a product of your own, your email lists can serve as the foundation for your entire business just by working towards creating the perfect blend of free, valuable content and promotional-based offers.
Test out different systems only after youâve seen success with one. Broadening your outreach by dominating one email monetization strategy at a time will help you stay focused, while keeping a close pulse on what is effective and what should be abandoned.
Donât overcomplicate the process! With a strong lead magnet like the ones available atInDigitalWorks.com, combined with a series of high-value follow up campaigns, youâll be able to siphon cash out of every email you send!
Always be on the lookout for other ways you can monetize your email campaigns, such as by selling ad space in your newsletters to others in your niche market. This is a great way to introduce quality products to your audience while making money doing it. GetResponse has a great article that shows you how to do this easily. Youâll find that here: https://blog.getresponse.com/can-sell-ads-email-newsletters
The bottom line is making money via your email list is not hard. Build an email list, nurture a relationship with your leads by offering free valuable content, and plug in any of the monetization methods weâve discussed in this special report and youâll be able to make money easily.
